Candidates raise money for political campaigns to build the resources they need to connect with voters, share their message, and win elections. This article by NPR shows why candidates raise so much money. Campaign funds support a wide range of essential activities, including creating mailers and ads, hosting events, printing yard signs, and running digital outreach. Fundraising also demonstrates the strength of a candidate’s support, showing that people believe in their vision and are willing to invest in it. Every dollar helps amplify a candidate’s voice in crowded races and fuels the work it takes to turn out voters and make a difference in their community.
In Ohio, millions of dollars are spent each year on candidate contributions.
Contributions to Ohio’s federal candidatesMore than 50% of these funds are given by Ohio individuals and organizations.
Open Secrets Data Shows Donor LocationWomen candidates receive a smaller % of these dollars and women give less to campaigns.
Ohio’s Gender Gap in Campaign ContributionsLack of Funding Hurts Women Candidates
Women often receive smaller dollar campaign contributions than male counterparts. Women are less likely to give to political campaigns. Research shows that changing this barrier would increase the number of women in office.
Read the article HEREMaking Women Wealthy & Free
This 2025 report outlines what leads women in Central Ohio to gain wealth. It also discusses the barriers to building that wealth, including political factors.
Plan to Invest
Resources from financial institutions can help budget and plan for all external expenses. Making a plan to invest can help close the donor gap for women candidates. Learn more about financial planning tools through the WrightPatt Credit Union Education Center.